Gillette® announces the launch of its Limited Edition Brazil Razor featuring the flag of Brazil. Providing the best shaving performance delivered by Gillette’s steel blades, fans and players alike can now show their passion for football during their daily shave.
Gillette knows that when it comes to football, nothing else matters. The new Limited Edition Brazil Razors are a daily affirmation of football fans that stand proudly behind their team - wearing their colors on the outside and their inner steel within.
From 1st of April to 15th May 2014, football fans can stand a chance to win a once in a lifetime all-expenses paid trip to Brazil for 2 by joining the “Are You a True Brazil Fan?” contest! The contest winner will be flown to Brazil to watch a friendly match between Brazil and Serbia, take in a tour of the Football Museum and experience São Paulo first hand.
To participate in the contest, simply purchase a Limited Edition Gillette Brazil Razor (Mach 3 or ProGlide) via Tesco’s e-shop (http://eshop.tesco.com.my/) or in store at your nearest Tesco and submit your entry online at www.tesco.com.my/eShop/Gillette . The contest is held exclusively with Tesco Malaysia.
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| Fahrin Ahmad will be there to announce the winner! |
Rallying football fans to stand proudly behind team Brazil and participate in the contest is football fanatic and actor Fahrin Ahmad, who is also the President of the Malaysian Artists’ Football Club. Fahrin will be sharing with his fans on social media details of how to participate in the contest as well as giveaways of the limited edition MACH3 and ProGlide Gillette Brazil Razor. The contest winner will be revealed at a prize-giving ceremony at Tesco with Fahrin Ahmad at the end of May.
“For Brazil fans, myself included, the Gillette Brazil Razor is a great way to start our mornings, a daily reminder of technical perfection and skill from one of the world’s top football teams and the world leader in the male shaving category. I can’t imagine a more perfect prize for this contest, it is a dream come true for every Brazil fan to watch their team in action. In fact, I wish I could take part!,” enthused Fahrin.
Winner will be announced by Fahrin. Below are the details:
When: Friday, 23rd May 2014
Where: Tesco Mutiara Damansara
Time: 8pm to 10pm
Globally, in association with the new limited edition Brazil razor, Gillette has teamed up with one of the most decorated and respected footballers in the world, Lionel “Leo” Messi, to launch the brand’s ‘Inner Steel’ campaign. Showcasing the unrivaled passion and mental toughness required of players and fans to drive their teams to victory and show their passion for the game, Messi will feature in a series of videos documenting the global passion for football. Gillette defines ‘Inner Steel’ as the mental toughness, unshakable resolve and driving will to win. It’s this unfailing courage to go further to perform the best, which is at the heart of the brand’s history and has inspired game-changing innovation, product superiority and enduring success.
I'm uses MACH3 razor myself and shaving is so easy and painless. I'll try the Fusion ProGlide soon.
• The original Gillette MACH3 continues its legacy of close shaves. Its 3-blade technology and Comfort Guard with 5 Microfins ensure a close, comfortable shave - a trusted choice to give men around the world a great start to their day
• The Gillette® Fusion® ProGlide™ Manual Razor is Gillette’s most advanced blade ever. Thinner, finer blades* with a low-resistance coating glide effortlessly through hair for less tug and pull**, providing incredible comfort, even for men who shave every day
“To create our thinnest blades we strengthen our steel to perfection. It is this success from within that Gillette is built on and we believe it is in all men ready to be awakened. Men want the best for their morning shave, particularly as they focus on supporting their teams to victory. That’s why we have combined the best in shave care with the colors that truly matter to both fans and players.” said Ms. Goh Seng Jone, Communications Manager for P&G Malaysia.
Gillette® Limited Edition Brazil Razors are available at all leading retailers nationwide for a limited time only.
Suggested Retail Price
Gillette Brazil Proglide - RM30.90
Gillette Brazil MACH3 - RM13.90
Visit the Gillette Malaysia Facebook page [www.facebook.com/GilletteMalaysia] to view the Inner Steel documentary, find out more about exciting Gillette ‘Inner Steel’ in-store activities near you, and discover how you can win must-have football-themed prizes.
Follow Fahrin Ahmad for updates on the Limited Edition MACH3 and ProGlide Gillette Brazil Razors as well as information on the contest to win an all-expenses paid trip to Brazil.
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