I've been attending a lot of beer events lately. Just last week I was at GAB's The Tavern for their launching for "The 9 Grand Treasures for the Year of the Dragon". I invited my date Jiayeen along with me because she haven't been to The Tavern before. After registering ourselves, we were given a very heavy goodies bag.
No wonder the goodies bag is heavy. Inside there are 8 cans of GAB's beers. 2 Guinness Foreign Extra, 2 Anchor Beer, 2 Heineken and 2 Tiger, two decks of playing cards and a dozen Guinness red envelopes. From the looks of these items, you would have guess that this promotion has something to do with the coming Chinese New Year in 2012.
The campaign kicks off on 15 December 2011 and will run right through to 6 February 2012. As part of the campaign, consumers of GAB’s iconic brands will have a hand at winning a 1-kilogram Golden Dragon statue, eight pieces of 100-gram Gold Dragon coins, and cash prizes that add to a total value of more than RM3.3 million.
To win the Golden Dragon statue and Gold Dragon coins, consumers just need to check the caps of any big bottle Tiger, Guinness, Heineken or Anchor, and look out for the colour of the bottle cap liner which will determine the prizes that they have won. The are 10,000 prizes each for CNY Playing Cards, cash RM0.99, and RM9. 1000 prizes for cash prize RM99, 100 prizes for 5g Gold Dragon coin, 10 prizes for 30g Gold Dragon coin, 8 prizes for 100g Gold Dragon coin and of course 1 grand prize, the 1KG Gold Dragon statue. There is a high chances to win something for everybody.
With the price of gold at it's height now, it's a good investment to try to win the gold dragons.
Ms. Yap Swee Leng, Marketing Director of GAB and Mr. Charles Ireland, Managing Director of GAB with the 9 Grand Treasures for the Year of the Dragon
Okay. Enough of the gold. Too tempting. That night I met Samantha and Tim again. Last I saw them both together was at a Tiger Beer event.
Samantha and Tim.
Samantha, me and Jiayeen.
So, remember from 15th December 2011 onwards till 6th Febuary 2012, go to any restaurant and buy a big bottle or two of Guinness or Anchor or Heineken or Tiger and you might hit the jackpot by winning the 1KG Gold Dragon Statue.